January 9-30Jack Frost Challenge

#HMFJackFrost – Start 2022 off on the right foot with a 22 day challenge to keep moving through an array of indoor or outdoor activities – running and walking is just the beginning! Track and convert activities like skiing, yoga, ice skating or elliptical workouts and encourage family and friends to join the challenge to help keep each other motivated each day. Set your own daily goal and contribute to reach the community goal each day – 2022 miles worth of activity! Each day a prize is randomly awarded to a participant who submits their activity for the day.

Everyone who registers ($30) earns the sparkly Jack Frost challenge medal and a custom neck gaiter, with the option to purchase a long-sleeve technical shirt.

NEW in 2022! Kick off the Jack Frost Challenge at the Resolution Run 5K on Sunday, January 9, in South Windsor. Earn your 5K for the day and a custom winter knit beanie, plus get a complimentary craft beer at Connecticut Valley Brewing after the race (21+ with ID only).

DETAILS

Pick the 22 day individual goal you want to reach and log your activities to reach that milestone. Each day, HMF will also tally all participants’ activities toward reaching the community goal of 2022 miles worth of activity.

There are four tiers of individual goals to choose from (note: participants are not required or limited by the chosen tier for days or total miles ):

• 22 Miles /// Earn the Hit The Road, Jack badge
• 68 Miles /// Earn the Jack of all Trails badge
• 136 Miles /// Earn the Jumpin’ Jack Flash badge
• 220 Miles /// Earn the You Know Jack badge

Register and log activities between Sunday, January 9, and Sunday, January 30, to be tracked on the live leaderboard. Activities that require conversions will need to be manually converted and entered DETAILS

Challenge Benefits:

• Custom Jack Frost Challenge medal
• Custom neck gaiter
• Chance to win awesome prizes each day of the challenge:
  • 22 Days of Giveaways
• Intuitive Tracking & ToolKit
  • Advanced wearable technology mileage tracking
  • Downloadable conversion chart for activities
  • Digital Badges to commemorate reaching challenge tiers
  • Custom Jack Frost playlist curated by the professionals at Powerstation Events
• Virtual Race Enhancements
  • Digital race bib
  • Customizable finisher certificate

Registration fee is $30 per participant. Optional long-sleeve technical shirt is available for purchase.

This event gives participants the flexibility to participate when and where it is convenient. As such, there are no refunds and no deferments for virtual events.

Visit the Jack Frost ToolKit to view the live leaderboard, learn how to upload or convert activities and download celebratory digital Jack Frost milestone badges to post on social!

GIVEAWAYS

To celebrate good things to come in 2022, HMF and Fleet Feet will be rewarding participants with prizes!

One awesome prize will be awarded to a lucky participant each day of the challenge…just complete a daily activity and submit it to your haku participant account to be eligible. It doesn’t matter how far or what activity was logged, it all counts. Let’s work together to kick off 2022 strong! DETAILS

GOALS

Participants can also work toward four tiers of individual goals:

• 1 Mile a Day /// 22 Miles /// Earn the Hit The Road, Jack badge
• 5K a Day /// 68 Miles /// Earn the Jack of all Trails badge
• 10K a Day /// 136 Miles /// Earn the Jumpin’ Jack Flash badge
• 10 Miles a Day /// 220 Miles /// Earn the You Know Jack badge

Badges will be automatically emailed once you hit a milestone!

SWAG AND CUSTOM MERCHANDISE

Each participant will receive a custom Jack Frost Challenge neck gaiter and medal. Those that don’t pick up will be mailed their neck gaiter and medal after the challenge has concluded.

Medal & Gaiter Pickup Dates & Times:

Resolution Run, Connecticut Valley Brewing Company, 765 Sullivan Ave, South Windsor, CT 06074

• Sunday, January 9th (8:30 AM – 11:00 AM)

Fleet Feet, West Hartford: 1003 Farmington Avenue, West Hartford, CT 06107

• Wednesday, January 12th through Sunday, January 30th (see website for hours)

Commemorate your challenge with a custom long sleeve Jack Frost tech shirt, available for purchase during registration and in the HMF Shop.

* All Jack Frost tech shirts will not be available for pickup and will be mailed out at the conclusion of the event.

KIDS CHALLENGE

Kids are encouraged to get outside and run, walk, build snow forts, shovel, or snowshoe and complete at least one activity each day of the 22 days challenge to earn their finisher medal (no specific distance per day is required). Jumping Jacks are strongly encouraged, obviously!

Race benefits:

• Custom winter inspired finisher’s medal
• Customized BIB
• Customized Finisher Certificate

Registration fee is $15 per kid.

Visit the Jack Frost ToolKit to check out the live leaderboard and to learn how to submit each activity!